We realized firsthand that it is very difficult to find bags that not only fit a stroller but can also be used for other purposes. The options we found were either too specialized, too bulky, lacked secure closures, or didn't offer enough organization inside. So, we decided to create our own. Many samples and months later, the bag was finally ready. We started using it - for everything. And this way, the all purpose bag was born. We believe this is the perfect bag, whether you are a mom, a professional, both, or none of them.